Jacky Wood is a licensed menopause champion based in the West Midlands, providing education, advocacy, and support for women and their partners navigating midlife health.
PROJECT TYPE
Full Brand Identity
SOFTWARE
Adobe Illustrator
DELIVERABLES
Adobe InDesign
Brand Identity System
Logo Suite
Adobe Photoshop
Website Design
Media Assets


Figma
Development




PROJECT OVERVIEW
Jacky required a cohesive brand presence to increase visibility and connect with the right audience. The project involved developing a clear, professional identity system that positioned her services as credible, supportive, and accessible within the health and wellbeing space. Initial brand analysis and audience research informed the direction, ensuring the final identity aligned with both her values and market positioning.


