Jacky Wood is a licensed menopause champion based in the West Midlands, providing education, advocacy, and support for women and their partners navigating midlife health.

PROJECT TYPE

Full Brand Identity

SOFTWARE

Adobe Illustrator

DELIVERABLES

Adobe InDesign

Brand Identity System

Logo Suite

Adobe Photoshop

Website Design

Media Assets

Figma

Development

PROJECT OVERVIEW

Jacky required a cohesive brand presence to increase visibility and connect with the right audience. The project involved developing a clear, professional identity system that positioned her services as credible, supportive, and accessible within the health and wellbeing space. Initial brand analysis and audience research informed the direction, ensuring the final identity aligned with both her values and market positioning.